Reporting to the Digital Marketing Director, you will play a key role in developing and implementing digital marketing strategies that align with our business objectives and objectives of our clients. You will be responsible for creating and executing effective campaigns across various digital channels, optimizing online presence, and contributing to the overall success of our marketing initiatives.
- Minimum Qualification :Unspecified
1. Digital Campaign Management:
• Plan, execute, and optimize end-to-end digital marketing campaigns, including SEO/SEM, social media, email marketing, and display advertising.
• Monitor campaign performance, analyze key metrics, and implement strategies for continuous improvement.
2. Content Creation and Optimization:
• Develop engaging and SEO-optimized content for various digital platforms, ensuring brand consistency.
• Collaborate with the content team to align messaging with marketing objectives.
3. Social Media Strategy:
• Develop and implement social media strategies to enhance brand awareness and engagement.
• Stay informed about social media trends and incorporate them into the overall marketing strategy.
4. Data Analysis and Reporting:
• Utilize analytics tools to assess the performance of digital marketing initiatives.
• Generate detailed reports, providing insights and recommendations for optimizing campaigns.
5. Collaboration with Cross-functional Teams:
• Work closely with the design, sales, and product teams to ensure cohesive and effective marketing communication.
• Provide support for collaborative projects that require digital marketing expertise.
6. Stay Updated on Industry Trends:
• Stay abreast of industry trends, emerging technologies, and digital marketing best practices.
• Implement innovative strategies to keep the company at the forefront of the digital landscape.
7. Blogging & Email Marketing
Write intentionally effective blogs and emails with the appropriate context of the product/service in question.
8. Any other lawful duties assigned by the employer from time to time.
