Nomad Africa is the publisher of Nomad Magazine, East Africa's premier travel magazine, aimed at a new breed of traveller seeking inspiration on places to go and things to do.
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Marketing Manager
- Job TypeFull Time
- QualificationBA/BSc/HND
- Experience5 years
- LocationNairobi
- Job FieldSales / Marketing / Retail / Business Development 
As the Marketing Manager, you will be a commercially minded, strategic thinker excited to supercharge growth. Reporting directly to the CEO, you will have experience at a senior level, but also humble enough to get your hands dirty. We are still in the start-up phase, there is plenty of opportunity to get involved and be part of Nomad’s success.
Key Responsibilities:
- Grow Nomad Africa's Community across all channels and set a marketing strategy in collaboration with Head of Content
- Develop and execute a paid media strategy including creating a media plan, compiling a chase list, and implementing a comprehensive performance reporting system
- Drive and monitor website conversions, carefully tracking our performance and strategising ways of improvement
- Identify and outreach to key partners that build brand awareness
- Work with the content team to drive repeat and referral business through our club
- Bring valuable insights into audience preferences, competitive dynamics, and market trends.
Key Skills:
- Hold a bachelor’s degree in marketing or a related field
- At least 5 years of previous experience in paid marketing
- Expertise across social media, Google Ads, email marketing, SEO and PPC, and proficiency in data analysis tools such as Google Analytics.
- A proven track record of successful marketing campaigns with demonstrated ROI
- Hands-on experience in handling marketing budgets and forecasting/reporting results
- Ideally some experience in PR & Travel Industry
- Excellent organisational and time management skills
- Strategic thinker with great analytical skills
- A positive attitude and collaborative nature
- Familiarity with the travel industry would be a significant advantage,
- Endless energy and the ability to just get work done
- Work in a fast-paced, start up environment
- Is friendly, sociable, and diplomatic
Method of Application Interested and qualified? Go to Nomad Africa on www.linkedin.com to apply
